Hal Steger is vice president of marketing at Funambol, Inc., the mobile open source company. He has over 20 years of enterprise software marketing experience, including several years working with open source projects.
Mention the word "compliance" and it is likely to conjure up images of
scandalous performance by companies such as Worldcom, Enron, and Tyco. But
beyond corporate governance and government regulations such as
Sarbanes-Oxley, HIPAA, and the National Do Not Call Registry, compliance is
creating a new need for technology in less obvious areas.
Perhaps the largest of these relates to the rise of outsourcing, whereby
companies are moving non-core functions to outside vendors. Along with the
rise of outsourcing, there is an attendant increase in the use of
service-level agreements (SLAs). An SLA is a contract between a provider and
recipient to deliver one or more services according to an agreed upon set of
performance standards. It contains a description of the service or
d... (more)
From a commercial open source company's point-of-view, open source is ideally
the ultimate in "grass roots" marketing where people learn about the project
by word-of-mouth and where they volunteer their time and effort, resulting in
a vibrant community that benefits the company in many ways.
While this ideal may apply to some open source projects, for the vast
majority of open source com... (more)
Hal Steger is vice president of marketing at Funambol, Inc., the mobile open source company. He has over 20 years of enterprise software marketing experience, including several years working with open source projects.
Vincent Kadar
Jill Starr
Christophe Dufourmantelle
Hovhannes Avoyan
Josh Powell
Pawel Plaszczak
Bob Little
Shai Quest
Bob Snyder
Jacques Durand
